Week 3: Marcus Lattimore joins the top five
Not much movement at the very top of the Heisman poll - as Stanford QB Andrew Luck, Boise St QB Kellen Moore, and Oklahoma QB Landry Jones remain the top three, each with over 94% support from the 52 Heisman voters who participted this week. Michigan QB Denard Robinson moved up to #4, closely followed by South Carolina RB Marcus Lattimore making his first appearance in the top five. Baylor QB Robert Giffin III follows closely behind as well.
Alabama RB Trent Richardson dropped from #4 to #9, as only 75% of Heisman voters included him on their top-15 watch lists.
The biggest climbers this week were USC QB Matt Barkley, who jumps from #19 to #12, now with 51% of Heisman voters including him on their top-15 watch lists; and FIU WR T.Y. Hilton, up to #18.
New to the Heisman top 25 were #15 Florida RB Chris Rainey, #23 LSU DB Tyrann Mathieu, and #24 Florida QB John Brantley. Back to the top 25 after missing out last week were #17 West Virginia QB Geno Smith, #20 Texas A&M QB Ryan Tannehill, and #21 Nebraska DT Jared Crick.
Oregon QB Darron Thomas dropped fast from #17 to #25. Dropping out entirely were Auburn RB Michael Dyer, Michigan St QB Kirk Cousins, Tennessee QB Tyler Bray, Virginia Tech RB David Wilson, Florida St QB E.J. Manuel, and Arizona St QB Brock Osweiler (all 6-foot-8 of him, as ESPN would say.)
52 actual Heisman voters from 29 states participated in this week's StiffArmTrophy.com poll.
| rank | player | weighted% | votes | prev | |
| 1 |  | Stanford QB Andrew Luck | 98% | 51 | 2 |
| 2 |  | Boise St QB Kellen Moore | 95% | 50 | 1 |
| 3 | Oklahoma QB Landry Jones | 93% | 48 | 3 | |
| 4 | | Michigan QB Denard Robinson | 85% | 45 | 5 |
| 5 | | South Carolina RB Marcus Lattimore | 83% | 43 | 8 |
| 6 | | Baylor QB Robert Griffin III | 82% | 44 | 7 |
| 7 | | Wisconsin QB Russell Wilson | 79% | 41 | 6 |
| 8 | | Oklahoma St WR Justin Blackmon | 78% | 41 | 10 |
| 9 | | Alabama RB Trent Richardson | 74% | 39 | 4 |
| 10 | | Oregon RB LaMichael James | 70% | 37 | 11 |
| 11 | | Houston QB Case Keenum | 68% | 36 | 9 |
| 12 | | USC QB Matt Barkley | 51% | 25 | 19 |
| 13 | | Nebraska QB Taylor Martinez | 36% | 19 | 14 |
| 14 | | Oklahoma St QB Brandon Weeden | 36% | 20 | 12 |
| 15 | | Florida RB Chris Rainey | 30% | 15 | -- |
| 16 | | Notre Dame WR Michael Floyd | 30% | 17 | 20 |
| 17 | | West Virginia QB Geno Smith | 27% | 13 | -- |
| 18 | | Florida Intl WR T.Y. Hilton | 27% | 13 | 24 |
| 19 | | Oklahoma WR Ryan Broyles | 22% | 12 | 18 |
| 20 | | Texas A&M QB Ryan Tannehill | 21% | 11 | -- |
| 21 | | Nebraska DT Jared Crick | 18% | 11 | -- |
| 22 | | USC WR Robert Woods | 17% | 9 | 21 |
| 23 | | LSU DB Tyrann Mathieu | 16% | 10 | -- |
| 24 | | Florida QB John Brantley | 15% | 7 | -- |
| 25 | | Oregon QB Darron Thomas | 15% | 8 | 17 |
Regional breakdown and list of participating voters on the jump...
With votes coming from 29 states, players are ranked based on a weighted percentage that adjusts for the number of participating voters in each state.
Here's the regional breakdown:
| rank | player | Atlantic | Midwest | Northeast | South | Southwest | West |
| 1 | Stanford QB Andrew Luck | 100% | 100% | 100% | 100% | 91% | 100% |
| 2 | Boise St QB Kellen Moore | 83% | 90% | 100% | 100% | 100% | 100% |
| 3 | Oklahoma QB Landry Jones | 100% | 90% | 100% | 80% | 91% | 100% |
| 4 | Michigan QB Denard Robinson | 66% | 100% | 100% | 70% | 91% | 85% |
| 5 | South Carolina RB Marcus Lattimore | 100% | 54% | 100% | 90% | 100% | 57% |
| 6 | Baylor QB Robert Griffin III | 83% | 81% | 66% | 80% | 100% | 85% |
| 7 | Wisconsin QB Russell Wilson | 100% | 72% | 66% | 70% | 83% | 85% |
| 8 | Oklahoma St WR Justin Blackmon | 83% | 81% | 83% | 60% | 91% | 71% |
| 9 | Alabama RB Trent Richardson | 83% | 72% | 50% | 90% | 66% | 85% |
| 10 | Oregon RB LaMichael James | 50% | 72% | 66% | 80% | 66% | 85% |
| 11 | Houston QB Case Keenum | 66% | 54% | 83% | 80% | 83% | 42% |
| 12 | USC QB Matt Barkley | 33% | 45% | 66% | 50% | 25% | 85% |
| 13 | Nebraska QB Taylor Martinez | 33% | 54% | 33% | 20% | 33% | 42% |
| 14 | Oklahoma St QB Brandon Weeden | 16% | 18% | 33% | 30% | 75% | 42% |
| 15 | Florida RB Chris Rainey | 50% | 9% | 33% | 50% | 25% | 14% |
| 16 | Notre Dame WR Michael Floyd | 33% | 54% | 0% | 40% | 25% | 28% |
| 17 | West Virginia QB Geno Smith | 50% | 18% | 16% | 20% | 16% | 42% |
| 18 | Florida Intl WR T.Y. Hilton | 66% | 0% | 0% | 60% | 8% | 28% |
| 19 | Oklahoma WR Ryan Broyles | 33% | 18% | 16% | 10% | 41% | 14% |
| 20 | Texas A&M QB Ryan Tannehill | 16% | 36% | 33% | 20% | 8% | 14% |
| 21 | Nebraska DT Jared Crick | 0% | 54% | 16% | 10% | 16% | 14% |
| 22 | USC WR Robert Woods | 16% | 9% | 16% | 20% | 16% | 28% |
| 23 | LSU DB Tyrann Mathieu | 0% | 27% | 0% | 40% | 16% | 14% |
| 24 | Florida QB John Brantley | 0% | 18% | 50% | 10% | 0% | 14% |
| 25 | Oregon QB Darron Thomas | 33% | 18% | 0% | 10% | 16% | 14% |
Participating voters included:
Mid-Atlantic: Frank Bodani, Mike Casazza, Phil Kornblut, Matthew Osborne, Keith Sargeant, Dave Weekley
Midwest: Andy Baggot, Randy Beard, Mike Carmin, Doug Clarke, Pete DiPrimio, Todd Hefferman, Tony Krausz, Jeff Rapp, Mark Rea, Drew Sharp, Jon Spencer
Northeast: Albert Chen, C.J. McCarthy, Cory McCartney, Rick McGowan, Chuck Pollock, B.J. Schecter
South: Brady Ackerman, Sean Baligian, Rick Bozich, Olin Buchanan, Pat Dooley, Chuck Hathcock, Cecil Hurt, Joshua Parrott, Billy Reed, Bob Tompkins
Southwest: Jimmy Burch, Sean Callahan, David Collier, Suzanne Halliburton, John Helsley, John Hoover, Gary Ivins, Josh Kinder, Harry King, Reid Laymance, Bob Lutz, Mike'l Severe
West: Mark Anderson, Roxy Bernstein, Steve Bisheff, Mike Lewis, Eric Schmoldt, Kevin Schnepf, Scott Wolf