Stiff Arm Trophy

ESPN: USC's Barkley says scrutiny is inevitable

LOS ANGELES -- It's a blunt question that's not always met with a blunt answer. But USC quarterback Matt Barkley isn't the kind to shy away from candor. So the question is this:

Do you care about winning the Heisman?

"I think you have to care about it," he said. "But it can't be your main focus. You have to have some sort of goals to be the best. And that typically goes to the best. So, by default, that kind of has to be the goal."

Barkley's Heisman buzz was understated during the first six games of the 2011 ...

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About Stiff Arm Trophy

Since 2002, we've correctly projected the winner of every single Heisman Trophy contest. Starting in 2010, we're running a season-long Heisman Trophy poll, providing ongoing commentary, and aggregating the best news about the top Heisman candidates around the country.

When it comes to our projections, well, we really can't say it any better than ESPN's Neil Everett - just a few days before the 2009 winner was announced: